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Tips on company research for job interview preparation

Congratulations, your CV has got you the interview.


Research for the interview

Next comes the more challenging part. What do you prepare for the interview itself?

Of course, there’s the “which outfit” and “what route” questions to answer but they are the simpler ones.

The harder aspects of preparation are research on the organisation, the interviewer and the role itself as well as discovering if the culture is a good fit with your own values.

You will need to use as many alternative resources from different sources to discover as much information as you can to be fully prepared for the interview.

    1. Company website. This must be the first port of call. A good company website will have a wide range of information for you to read and inwardly digest. Be mindful about values, mission statements and corporate aims and objectives. You can find out about the history of the company, the services on offer and the clients they serve or work with. There may well also be information on the Board of Directors and Senior Managers, to allow you to understand their backgrounds too.

    2. Social media: Facebook, Google+ Twitter and Instagram AN|D Google, Google News and Google alerts. Search for the organisation on social media, set up alerts and find out information that may not be accessible in other places. You can ‘like’ and ‘follow’ them, join their pages and take a strong interest in any current developments. All great material for your interview.

    3. LinkedIn is another great place to research the company. Once you have identified the company’s page, start to look at key decision makers and any connections you may have. If you are lucky you might find the profile of the hiring manager or interviewer and you can have an understanding of their career path and interests. The LinkedIn company page may also throw up some statistics about vacancies, promotions and new appointments.

    4. Glassdoor is a very useful job site which not only has vacancies but also has company information, reviews from employees and salary bands. Some of the data includes sample interview questions that candidates were asked which will help you with your own preparation.

    5. Your network. Most importantly don’t forget your personal connections and ask around if anyone can give you some updated or insider information to help you at interview.

And then, of course, it’s a matter of preparing answers to the questions the interviewer is going to give you regarding your role. But that’s another interview article!

Good luck

About Lynn

Lynn Tulip has written 165 post in this blog.

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